Labour pain is one of the most intense hurts a woman can experience in her life, leading to an increase in anxiety and tension. Massage therapy has been shown to be effective for relaxing. A good understanding of the labour and delivery process can give you a sense of emotional well being and confidence, which will help you have a successful labour. Increased anxiety during labour increases pain perception, lengthens labour, and increases catecholamine secretion, which lowers uterine blood flow. This reduces uterine contractions and extends labour time.