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Journal of Social Welfare and Management

Volume  10, Issue 3 (Special Issue), Sep-Dec 2018, Pages 561-567
 

Original Article

Behavioural Biases of Entrepreneurs in Capital Investment Decisions

Muhsina N., Aboobacker Sidheeque K.T.,

1 Research Scholar, 2 Associate Professor, University of Calicut, Thenhipalam, Kerala 67363 India

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DOI: http://dx.doi.org/10.21088/JSWM.0975.0231.10318.40

Abstract

 One of the very fundamental assumptions in all economic analysis is that man behaves rationally and this enables him to make prudent business models. However, when it comes to decision making, paradoxically, it has been observed that entrepreneurs are very heuristic and much biased in their entrepreneurial decisions. This paper explores the available literature to identify the general behavioural biases among individual entrepreneurs; it further examines the biases that creep into the entrepreneur's mind set during their capital investment decisions.

 


Keywords : Behavioural Biases; Overconfidence; Representativeness; Capital Investment; Decision Making.
Corresponding Author : Aboobacker Sidheeque K.T., Associate Professor, University of Calicut, Thenhipalam, Kerala 673635 India.