Medicated herbal jellies are more suitable for child & old age patients, which is going to be easy administration & high absorption of drugs. This study aims to prepare such a jelly preparation that effects the LDL level in Obese patients. Due to resistance & side effects of conventional synthetic medication, herbal drug preparations are well-accepted. The Jellies are alternatives for traditional methods like ‘Churna’ and ‘Tablets’. This research is to develop a new dosage form of embelin into jellies and their pharmaceutical standardization. During the study extraction of embelin from Embeliaribes, formulation of jellies, processing procedure with extract based herbal formulation, and expansion for analytical standardization including qualitative and quantitative determinations were carried out. The formulation was subjected to physico-chemical as well as in-vitro drug release.