Background: Proper breast feeding practices are very effective
in reducing childhood morbidity and mortality. Breast feeding is
beneficial to both the infants and mothers. However, despite of its
knowledge and awareness, its implementation is affected by various
faiths, especially in the Indian society. The aim of this study is to
assess the knowledge and attitude towards breast feeding practices
among Indian postnatal mothers. Methodology: For this study, we
conducted a cross-sectional descriptive study. We randomly selected
500 postnatal mothers from outpatient department at our hospital.
Data was collected through face-to-face interview using a structured
questionnaire. Results: Our findings revealed that a majority (88.5%)
of the mothers were breast feeders. However, out of this majority
only 27% of the mothers were exclusive breast feeders and only
36.9% initiated breast feeding within the first hour of birth, amongst
various other results. Conclusion: This study emphasizes the need for
breastfeeding intervention programs which must include advantages,
frequency, technique, duration of breastfeeding. These programs
should not only be for mothers but should also be provided for the
community as a whole. It is important to provide prenatal education on
exclusive breastfeeding. Group talks should be encouraged for better
implementation provided the person who is conducting it has correct
knowledge on breastfeeding. Prelacteal feeds, self assumptions of lack
of breast milk, discarding colostrum, etc. are still practiced widely.
These undesirable practices must be discouraged. We recommend
strengthening of public health education through various campaigns
and programs to promote and implement breast feeding.
Keywords: Breastfeeding; Knowledge; Education