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Journal of Social Welfare and Management

Volume  10, Issue 3 (Special Issue), Sep-Dec 2018, Pages 557-560
 

Original Article

A Study on Usage of Green Banking Services among Senior Citizens in India

Sneha Silvester

Assistant Professor on contract, Dept. of commerce, St. Mary’s College, Thrissur, Kerala 680020, India.

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DOI: http://dx.doi.org/10.21088/JSWM.0975.0231.10318.39

Abstract

 Banking is different from traditional banking, as green banking focus on promoting environment friendly banking Green. Green banking is also known as ethical banking. This paper attempts to analyze the usage of green banking services among customers above the age of 60. This paper explains that most of senior citizens in India consuming the green banking services for collecting their income from their accounts. Most of them face the problem of lack of awareness about green banking services.

 


Keywords : Green banking; Ethical banking; Sustainable banking.
Corresponding Author : Sneha Silvester